Valtra S Series makes a high-power tractor a proud swan
Valtra's S Series turned a bulky 280-425 hp tractor platform into a sculpted, ergonomic machine with a narrow sloping bonnet and new light identity.
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公開済みの事例
2,000 公開済みの事例 · 随時更新Pentiment makes typography the gameplay: a murder mystery written as a manuscript
Pentiment tells a Bavarian murder mystery with no spoken dialogue: characters' education and class are conveyed by the fonts they speak in.
事例を読むGuineaLoft rebuilds the guinea-pig cage around disposable cleaning
At 17, Bella Lin's Amazon cage brand passed $410,000 in yearly revenue: open acrylic walls and a wax-paper bottom that turns cleaning into a throwaway.
事例を読むDulux paints school canteens yellow — flies hate it, 5,000+ kids benefit
Flies shun yellow, so Dulux and Innocean repainted Indonesian school canteens in yellow — a healthier lunchroom for 5,000+ students in two months.
事例を読むTock turns restaurant reservations into prepaid tickets
Tock brought theater economics to restaurants: diners prepaid or deposited for a time slot, cutting no-shows and smoothing demand.
事例を読むChick-fil-A opens The Brake Room for delivery couriers — Epica 2023 PR Grand Prix
Chick-fil-A turns a storefront into a rest stop for food delivery workers — bathrooms, bike storage, chargers — and wins the Epica 2023 PR Grand Prix.
事例を読むBCP turns payment terminals into emergency account-blocking points — Cannes GP
After Peru's 4,000 daily phone thefts, BCP lets victims block all cards from any shop's POS terminal — no phone, app or call — cutting stolen-money reports 48%.
事例を読むValve 2012: a 56-page handbook teaches new hires a company with no managers
Valve runs with no managers and no assigned work; in 2012 it turned that unwritten culture into a 56-page illustrated handbook.
事例を読むHonda's 'Hands' film folds 65 years of engineering into two minutes — 12M views
An engineer's hands fold, snap and click 65 years of Honda machines — engines, motorcycles, cars, robots, a jet — into a seamless two-minute film.
事例を読むNational Portrait Gallery rebrands as 'a living portrait of Britain' before June 2023
After three years closed for redevelopment, the Gallery launched an identity built on one idea: 'a living portrait of Britain'.
事例を読むThaiHealth's Smoking Kid lets children ask smokers for a light — 800K views in a week
Kids ask Bangkok smokers for a light; the adults lecture them, then get a leaflet: 'You worry about me — why not about yourself?' Quit-line calls rose 40%.
事例を読むNetflix's Bandersnatch turns a Black Mirror episode into a branching film viewers control
Netflix's Black Mirror: Bandersnatch (2018) let viewers steer the story through 250 segments of branching video; it won two Emmys.
事例を読むDEPT turns a Rembrandt portrait into a real-time AI conversation
Talking Portraits made a museum-style painting see, hear and answer visitors through AI video, voice, vision and an LLM.
事例を読むAnimal Crossing: New Horizons runs on real time and is Switch's fastest seller
New Horizons ties the island to the player's real clock: shops close at night, seasons turn, and building takes days — designed to be played a little, daily.
事例を読むFurnish Master: a spare-time decorating game nets its solo dev $407K in year one
Alex Blintsov built a cozy decorating sim in his spare time for $11.5K — Furnish Master grossed $787K on Steam in 12 months, netting him $407.6K.
事例を読むHeinz names and shames 'Ketchup Fraud' — 438M impressions, 33 new accounts in a month
Catching restaurants refilling Heinz bottles with generic ketchup, Heinz turned fans into fraud-reporters — and gained 33 accounts in under a month.
事例を読むSupreme turns Thursday drops into a retail operating system
Supreme made new releases scarce, scheduled and non-restocked, turning shopping into a weekly event copied far beyond streetwear.
事例を読むVow grows world's first mammoth meatball from extinct DNA — Epica 2023 GP
Vow grows a woolly mammoth meatball from resurrected DNA to sell cultured meat — 12.8B media reach, 3,200 mentions, Epica 2023 Innovation Grand Prix.
事例を読むJR Group's 'My Japan Railway' turns 150 years into a digital stamp rally — 12 Grand Prix
For JR Group's 150th anniversary, Dentsu built a woodcut-style digital stamp rally across Japan's stations — 120,000+ users and a record run of 12 Grand Prix.
事例を読むVolkswagen's works council switches off after-hours BlackBerry email to fight burnout
Fed up with work email following staff home, VW's works council makes servers stop routing BlackBerry messages 30 minutes after each shift ends.
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